Here is a must read for anyone in wine marketing. Vintank has made an important first step in trying to understand the new world of selling wine on the internet.
Napa, CA May 7, 2009 — VinTank, in partnership with wine industry consultant Derek Bromley, has released a whitepaper profiling social media companies impacting the wine industry. Researched and written with the intent of helping wineries make sense of a vast and confusing medium, the paper looks at the largest social media sites (Facebook, Twitter, LinkedIn) as well as the almost 30 wine social networks battling for the attention of online wine consumers, ending with an overview of the wine blogosphere. The free whitepaper is available for download at www.vintank.com/VinTank_SocialMediaReport.pdf.VinTank and Derek Bromley Release Wine Social Media Whitepaper - Wine Business Newshttp://www.winebusiness.com/news/?go=getArticle&dataid=64381